Minimalist

The web page has minimal choices to allow the user to focus—including only onboarding-related questions with an isolated presentation.

Build Trust

Provides context for every piece of information requested in each step to explain the value the user will get in return for sharing personal information while assuring the user of their security practices.

Visible Feedback

The next step button only becomes clickable — made apparent by the color change — once the user has made a selection, providing immediate validation and nudging the user to take the only possible action.